Archive
Category: Articles
Archive
Category: Articles
The Rise of Solo Travel: How Tour Operators Can Tap Into a Growing Trend
Not everyone has a posse of friends or family group to travel with, making going solo their only option. However, many travelers are increasingly choosing to explore the world alone for any number of reasons—from improving their mental health to exploring their personal interests and passions. Solo travel has appeared in one form or another […]
Written By | Rob Mathison
Mastering Email Marketing: A Step-by-Step Guide for Tour and Activity Companies
While tour and activity businesses operate in the offline world, many of us spend a lot of time in the online world. One place in particular? Our inboxes. And, despite the growing influence of social media, email marketing still remains an effective tool to nurture potential customers and keep in touch with old ones. Tour […]
Written By | Vanessa Gibbs
How to Run a Boat Charter Business
Many boat charter businesses emerge from the dreams of an enthusiast, who may love everything about life on the open water and makes the decision to monetize their passion. Yet there’s a lot more to running a boat tour business than simply owning the vessel. If you’re in this position, you need to become proficient […]
Written By | Rezgo
Partnering with Agents to Complement Your Direct Booking Strategy
Direct bookings are the foundation of a successful tour business—but agents can play a strategic role in expanding your reach when used correctly. In this article, you’ll learn why joining forces with agents can help you grow your business. Direct bookings may yield greater profits and give you more control over the customer relationship. But they are […]
Written By | Rezgo
A Guide to Hiring in Tourism: Skills, Strategies, and Seasonal Staff
Hiring the right team is the cornerstone of success in the tourism industry, where exceptional service can make or break your business. This guide will give you the rundown of hiring in tourism, broken down into simple steps: identifying gaps in your team, hiring seasonal staff in tourism, looking for key skills, and managing a […]
Written By | Rezgo
16 Innovative Tourism Business Ideas and Trends for 2025
It’s a new year, which means a new deep dive into the travel and tourism trends you should be aware of in 2025, and a look at how tour businesses can capitalize on them. In our annual look at what travellers want and how travel businesses are catering to them, we’ll highlight a number of […]
Written By | Rob Mathison
More Resources
Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
