Archive
Tag: social media
Archive
Tag: social media
TikTok Marketing Tips for Tourism and Travel
Whether you’re new to TikTok or looking to expand your marketing strategy, this guide will help you tap into the platform’s unique potential to drive tour bookings, build brand visibility, and connect you with the next generation of travelers.
Written By | Lindsay Stroud
A Guide to Successful Video Marketing for Tourism Businesses
In the age of online visual content, video marketing can bring destinations to life, captivate potential travelers, showcase your tours and activities—and ultimately generate more leads and sales.
Written By | Rob Mathison
How To Make Your Tour Company’s Next Peak Season Its Best Yet
As your peak season starts, it can be hard for tour and activity operators to stop and prepare a strategy for a successful season. But a little groundwork now can help your tour and activity company make the most of peak season, increasing revenue, boosting your bookings, and keeping your stress levels under control.
Written By | Nissa Campbell
Special Interest Tourism: Find Your Niche
Special interest tourism (SIT) is on the rise, and for good reason. It provides travelers the chance to explore their passions and gives you the opportunity to curate a once-in-a-lifetime experience. Special interest tourism focuses on providing leisure and adventure activities that cater to the needs of a specific audience. Tapping into your special interest […]
Written By | Caitlyn McGee
How To Promote Your Tour Business and Activity Packages on Social Media
Social media platforms have established themselves as a must-have marketing strategy tool for businesses everywhere. If you’re new to social media, however, the thought of navigating the online landscape can be intimidating. Finding time to promote your activity packages online while simultaneously running your tour business can be tricky, especially if you don’t know where […]
Written By | Edward Nieh
A Guide to Branding in the Travel and Tourism Industry
What is Branding? Branding is all about establishing your business’ image in front of your audience. In other words, what do your customers think and feel when they see or hear your brand name? With a proper branding strategy in place, you will be able to influence your audience’s perception of your brand in the […]
Written By | Edward Nieh
More Resources
Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
