Archive
Tag: online marketing
Archive
Tag: online marketing
How to Prepare for a Travel Bubble
It’s finally happened. The trans-Tasman travel bubble is open, allowing quarantine-free travel between Australia and New Zealand for the first time in over a year. Zoom calls are no substitute for hugs, and footage of happy reunions has been beamed around the world as people from New Zealand and Australia hopped across the Tasman to […]
Written By | Rob Mathison
Increase Bookings With Abandoned Cart Emails
Customers can be indecisive, and travel customers even more so. Industry experts have found that travel shopping carts are abandoned 81.7% of the time–the highest rate of any but the finance and non-profit sectors. With Rezgo, you can automatically email customers a day after they abandon their cart with a reminder to come back and […]
Written By | Nissa Campbell
How To Use Instagram Stories For Travel Marketing
What Are Instagram Stories? Instagram Stories allow users to capture and share everyday moments with their friends and followers. Whether it’s a photo or a 15 second long video, Stories provide a fun and easy way to interact with your audience. Why Should You Be Using Instagram Stories for Travel Marketing? For starters, Instagram Stories […]
Written By | Edward Nieh
Five Must-Have Skills For Your Instagram Tour Guide
Who’s going to run your Instagram tours? Are you going to work with an Instagram influencer who can pick up the skills required to lead a tour? Or an experienced guide who does a little photography on the side? Or maybe you want a photographer who’s already running solo tours and photo shoots through local […]
Written By | Nissa Campbell
Three Pitfalls to Avoid When Working With Influencers
Working with influencers, especially those on Instagram and TikTok, can be an effective way to advertise your tours and activities-but it can also be risky. Here are three influencer pitfalls to watch out for when looking for an influencer to support your brand.
Written By | Nissa Campbell
How to Start Your Tour Influencer Search
“Influencer marketing” has been one of the biggest buzzwords in travel in recent years, but as buzzwords go, it’s easy to understand. People are more likely to trust recommendations from their friends than from pure advertising. Thanks to the magic of parasocial relationships, those friends just happen to be Instagram stars with thousands (or millions) […]
Written By | Nissa Campbell
More Resources
Video Testimonial
See why Juneau Tours and Whale Watch’s COO truly loves her booking software
