Archive
Tag: marketing
Archive
Tag: marketing
5 Rules for Choosing the Best Tour Company Name
The name of your tour business can make or break your company. This is why you should dedicate the same time and care that you would put into naming a newborn child into naming your business. After all, for tour operators, your tour or travel business is your baby, right? But what goes into […]
Written By | Edward Nieh
A Guide to Branding in the Travel and Tourism Industry
What is Branding? Branding is all about establishing your business’ image in front of your audience. In other words, what do your customers think and feel when they see or hear your brand name? With a proper branding strategy in place, you will be able to influence your audience’s perception of your brand in the […]
Written By | Edward Nieh
Impress Your Guests With a Fantastic Instagram Tour
Some days it can feel like every tour is already an Instagram tour, with half your guests taking in the sights through their phone cameras. So why not capitalize on the interest that’s already out there and put together an Insta tour of your own? Instagram just keeps getting bigger, with over 500 million daily […]
Written By | Nissa Campbell
Can Outdoor Advertising Bring In Local Bookings?
Out-of-home (OOH) advertisements can seem a bit old fashioned. You might wonder why anyone would pay for a billboard that will be seen by daily commuters when you can reach the entire Internet with your web ads. But billboards and bus shelters still have their place in local advertising. In some cases, they might even […]
Written By | Nissa Campbell
2019 Traveler Trends from Around the World
It doesn’t matter where you’re from—people everywhere love to travel. Every destination can be wonderfully exotic or dreadfully familiar depending on your perspective, and we bring those perspectives with us when we go. But while our differences are what make the world such a fascinating place, they also pose a challenge when it comes to […]
Written By | Nissa Campbell
Reach New Heights With the 7 Figures Tour Business Workshop
There’s room for growth in every tour business—and this week, you have the opportunity to learn how to take yours further. Experts Josh Oakes (The Sunshine Tribe) and Kelsey Tonner (Be A Better Guide Academy) are hosting a workshop for tour and activity owners just like you. Kelsey and Josh have co-created the ‘Seven Figure […]
Written By | Nissa Campbell