Archive
Tag: marketing
Archive
Tag: marketing
How To Promote Your Tour Business and Activity Packages on Social Media
Social media platforms have established themselves as a must-have marketing strategy tool for businesses everywhere. If you’re new to social media, however, the thought of navigating the online landscape can be intimidating. Finding time to promote your activity packages online while simultaneously running your tour business can be tricky, especially if you don’t know where […]
Written By | Edward Nieh
How To Write Tour Descriptions That Sell
Whether it brings you joy or you consider it to be the bane of your existence, writing is a practice that is often unavoidable. This holds true for any business in the tourism and travel industry. How well you write can be the difference between a new customer booking or a lost opportunity. Fortunately, copywriting […]
Written By | Edward Nieh
5 Rules for Choosing the Best Tour Company Name
The name of your tour business can make or break your company. This is why you should dedicate the same time and care that you would put into naming a newborn child into naming your business. After all, for tour operators, your tour or travel business is your baby, right? But what goes into […]
Written By | Edward Nieh
A Guide to Branding in the Travel and Tourism Industry
What is Branding? Branding is all about establishing your business’ image in front of your audience. In other words, what do your customers think and feel when they see or hear your brand name? With a proper branding strategy in place, you will be able to influence your audience’s perception of your brand in the […]
Written By | Edward Nieh
Impress Your Guests With a Fantastic Instagram Tour
Some days it can feel like every tour is already an Instagram tour, with half your guests taking in the sights through their phone cameras. So why not capitalize on the interest that’s already out there and put together an Insta tour of your own? Instagram just keeps getting bigger, with over 500 million daily […]
Written By | Nissa Campbell
Can Outdoor Advertising Bring In Local Bookings?
Out-of-home (OOH) advertisements can seem a bit old fashioned. You might wonder why anyone would pay for a billboard that will be seen by daily commuters when you can reach the entire Internet with your web ads. But billboards and bus shelters still have their place in local advertising. In some cases, they might even […]
Written By | Nissa Campbell
More Resources
Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
