Archive

Category: Marketing Strategies



Archive

Category: Marketing Strategies

Rezgo 12.1: Sell More Gift Cards for the Holidays (and Beyond)

The holidays are fast approaching, so to help you make your holiday sales merry and bright, we’ve introduced two gift-giving features in Rezgo’s latest update.
Written By | Nissa Campbell

Booking Confirmations That Will Make Your Tour and Activity Business Stand Out

Booking confirmation emails and their content are a critical part of the customer journey.  They are among the most essential methods for building brand awareness, trust and engagement. When properly executed, these emails can inspire, comfort and excite your guests. Have fun with your notifications--and don’t forget to add your own flare. 
Written By | Val Pleym

Mobile SEO: Increase Tour Bookings With A Mobile-Friendly Website

Creating an effective mobile SEO strategy for your tour business is key to attracting, converting, and retaining customers in this increasingly mobile-centric world. Without one, you’re limiting your reach and potentially losing customers to your competitors. 
Written By | Edward Nieh

Win Back Lost Bookings With Cart Abandonment Emails

Here at Rezgo, we’d like to help you thrive with a powerful suite of tools designed to make your job easier. Our cart abandonment emails are no exception. Often overlooked, this simple yet powerful feature can help recover lost sales. Let’s learn more about what cart abandonment is, review Rezgo’s cart abandonment emails and most […]
Written By | Val Pleym

Thoughtful pricing strategies for tour operators

Tour costing and pricing is one of the most important things to get right, especially for new tour operators. Even experienced operators with established pricing strategies can’t rest on their laurels, and need to review and tweak their pricing according to changing market and business conditions. Here are some helpful tips for how to price your tours.
Written By | Rob Mathison

Special Interest Tourism: Find Your Niche

Special interest tourism (SIT) is on the rise, and for good reason. It provides travelers the chance to explore their passions and gives you the opportunity to curate a once-in-a-lifetime experience. Special interest tourism focuses on providing leisure and adventure activities that cater to the needs of a specific audience. Tapping into your special interest […]
Written By | Caitlyn McGee

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