Archive

Tag: online marketing



Archive

Tag: online marketing

Take Control of TripAdvisor for Your Business

Are you making the most of your TripAdvisor profile?  It’s easy to dismiss TripAdvisor as just another listing site, but the reality is that TripAdvisor is the largest and most popular single travel website in the World.  It has over 96 million members worldwide that average over 350 million unique visits per month, and over […]
Written By | Rezgo

Does Your Tour or Activity Business Need a Newsletter?

Does your tour or activity business need a newsletter?  That depends greatly on what the newsletter is about and who your target audience is. For years, marketers have been preaching that small businesses should have an email newsletter in order to keep customers engaged and to make sure they are aware of upcoming specials.  But […]
Written By | Rezgo

Start with a Smile: The New Rezgo Brand

Lots of companies go through rebranding exercises over the course of their lives.  Often these rebrandings are to freshen up the look, keep in step with modern styles, or take advantage of the latest design trends.  Sometimes they are done to distract the public from other things.  In early 2014 we went through a branding […]
Written By | Rezgo

5 WordPress Plugins Every Tour Operator Website Should Have

If you use WordPress to power your tour operator website then you already know how flexible the platform can be.  You are probably also aware that you can install plugins that extend the functionality of your website.  Besides installing the Rezgo Online Booking plugin, here are five plugins that you should install on your tour […]
Written By | Rezgo

Research Shows Tourism Businesses Lack Technology But Not Any More

Two different research studies have shown that tourism businesses lack technology and that this is hindering success both online and through distribution.  Key advancements in tourism e-commerce software technology are going to change all that and enable tour providers to manage their businesses more efficiently and take advantage of both online sales as well as sales through distribution. In […]
Written By | Rezgo

Search Engine Basics for Tour Operators

According to Google research 60% of leisure travellers are turning to the web to do their research for upcoming trips.  This includes destination information and things to do in destinations.  Although travellers tend to look for things to do in destination much closer to the actual travel date, their are continuing their research using Google […]
Written By | Rezgo

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