Working with a public relations firm is a great way to get your company the attention and recognition it deserves. For many tour and activity companies, though, that kind of professional partnership is out of reach. If you can’t afford to spend much on PR, your company doesn’t have to languish in obscurity. While the […]
Once you’ve planned a great Valentine’s Day experience, you’ll need to get the word out as quickly as possible. Think Locally: People are making Valentine’s Day plans right up until February 14th, so you don’t need to be prepared well in advance to take Valentine’s Day bookings. That said, people who are travelling long distances […]
Check out our social media cheat sheet for a breakdown of all the pros and cons of different social media platforms. Name Description Active Monthly Users Pros Cons Facebook A platform where users can create profiles, post news, and interact with other users. Companies can create brand pages to engage with followers. Advertising is also […]
Sure, everyone is using social media – But how can you use it to market your tour or activity business? We’ve provided a step-by-step guide on how to use social media to market your business along with 5 relevant case studies to prove that it works. Who Uses Social Media? According to the AARP 2017 […]
Baby Boomers are travelling – a lot. So here are some Baby Boomer travel trends that your tour or activity business should know about. 1.Budgets Baby Boomers wouldn’t mind getting a great deal on their next trip, but it’s not a deal breaker. How this affects your business: You don’t want to emphasize finances for […]
There are so many low-season opportunities that your tour or activity business can take advantage of, and we can even show you how to get more bookings in low season.