Archive

Category: Increase Online Bookings



Archive

Category: Increase Online Bookings

Can Outdoor Advertising Bring In Local Bookings?

Out-of-home (OOH) advertisements can seem a bit old fashioned. You might wonder why anyone would pay for a billboard that will be seen by daily commuters when you can reach the entire Internet with your web ads. But billboards and bus shelters still have their place in local advertising. In some cases, they might even […]
Written By | Nissa Campbell

Reach New Heights With the 7 Figures Tour Business Workshop

There’s room for growth in every tour business—and this week, you have the opportunity to learn how to take yours further. Experts Josh Oakes (The Sunshine Tribe) and Kelsey Tonner (Be A Better Guide Academy) are hosting a workshop for tour and activity owners just like you. Kelsey and Josh have co-created the ‘Seven Figure […]
Written By | Nissa Campbell

Going Local: 5 Proven Ways to Increase Local Bookings

When online bookings are a big part of your business, it’s easy to get caught up in the idea that you need to reach far and wide to find success. But it’s always worth developing local sources of business, whether your core customer base is international travelers or regulars from your neighborhood. According to travel […]
Written By | Nissa Campbell

Three Pitfalls to Avoid When Working With Influencers

Working with influencers, especially those on Instagram, can be an effective way to advertise your tours and activities–but it can also be risky. Here are three things to watch out for when looking for an influencer to support your brand. Fake Followers Higher follower counts aren’t always better. Setting aside the impressive engagement rates and […]
Written By | Nissa Campbell

How to Start Your Tour Influencer Search

“Influencer marketing” has been one of the biggest buzzwords in travel in recent years, but as buzzwords go, it’s easy to understand. People are more likely to trust recommendations from their friends than from pure advertising. Thanks to the magic of parasocial relationships, those friends just happen to be Instagram stars with thousands (or millions) […]
Written By | Nissa Campbell

How to Take Control of Your Guest Reviews

Depending on your perspective, reviews may be a great way to spread the word about your tour and activity business, or they might be a necessary evil. Either way, they’re necessary.  Let’s take a look at how you can take control of your guest reviews. According to Bright Local’s 2018 Review Survey, 91 percent of […]
Written By | Nissa Campbell

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