Archive
Category: Articles
Archive
Category: Articles
13 Tips For Decreasing Your Booking Abandonment Rates
What Are Abandonment Rates? When potential customers visit your website, you hope they’ll make a purchase. Even when they get partway, though, some customers will leave before completing their transaction. The rate at which they do that — abandon a booking at any point — is considered your website’s abandonment rate. While you can’t expect […]
Written By | Rezgo
Tour Operator Tips for Mastering TripAdvisor Management Responses
Online reviews are a blessing, even if they sometimes seem like a curse. They’re no longer considered an optional part of the path to purchase by most customers. Now, they’re a necessary part of the process. If you aren’t soliciting them, you may be missing out on bookings from discerning guests. A BrightLocal consumer survey […]
Written By | Nissa Campbell
Three Requests to Include in Your Post-Tour Emails
Following up with your customers is a great idea, whether you use Rezgo’s automated email notifications or a more individual approach. They’re also a great opportunity to ask your guests for these three things — and give them incentives in return. Social Content User-generated social content is every company’s dream. Not only does it give […]
Written By | Nissa Campbell
Perfect Your Online Ad Campaigns With These 4 Free Tools
Running an online ad campaign can feel like a full-time — and for a lot of people, it is. But if you don’t want to hire a marketing firm to buy and manage your tour company’s ads, it’s definitely possible to do it yourself. It doesn’t have to be a headache; these free tools can […]
Written By | Nissa Campbell
Rezgo 8.3: Dashboard and Booking Calendar Updates
Rezgo 8.3 is here, bringing with it a number of useful new features. We’re excited to highlight two of those new features today: a redesigned dashboard, and the new booking calendar. The Rezgo Dashboard Our updated dashboard will offer more useful information about your business and your Rezgo website than ever before. At a glance, […]
Written By | Nissa Campbell
How Follow-Up Emails Can Transform Your Tour Business
When guests go home after a tour or event, is that the end of your relationship with them? If so, it doesn’t have to be. Let’s face it, though: tour and activity companies are at a disadvantage when it comes to building ongoing relationships with customers. Hotels can request reviews or comments when guests check […]
Written By | Nissa Campbell
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