Archive
Tag: social media
Archive
Tag: social media
5 Step Guide to Using Social Media to Market Your Activity Business
Sure, everyone is using social media – But how can you use it to market your tour or activity business? We’ve provided a step-by-step guide on how to use social media to market your business along with 5 relevant case studies to prove that it works. Who Uses Social Media? According to the AARP 2017 […]
Written By | Rezgo
10 Ways To Grow Your Tour or Activity Business
Growing your tour or activity business takes time and effort. I’ve outlined a total of ten marketing tips that you can use to help your business succeed in the busy and competitive marketplace of in-destination activities. The first four tips are general marketing tips and the last four are online marketing tips. 4 Marketing Tips […]
Written By | Rezgo
How to Review Your Social Media Plan
The plan you create based on the Listen, Engage, Articulate, and Demonstrate social media strategy should be reviewed on a regular basis to make sure that the objectives for each phase are being met. I recommend you schedule the following reviews into your social media plan: Monthly review – This review should look at how […]
Written By | Rezgo
Your Social Media Success Metrics
Your success metrics will be different for each step in your L.E.A.D. social media strategy. To summarize, you can expect the following outcomes from each phase: Listening Where users are talking about you What users are saying about you and your brand Where users are talking about subjects that are important to your business What […]
Written By | Rezgo
Simplifying Your Social Media Content Calendar
Being successful with your social media strategy means having a social media calendar that allows you to participate and actively engage with your various channels. I recommend you break up your tasks so that the work required to listen, engage, articulate, and demonstrate are staggered throughout the week. A sample calendar might look like this: Sunday […]
Written By | Rezgo
Social Media Tools for Demonstrating your Expertise
There are many tools available for demonstrating your involvement in social media and your comfort with customer engagement. Many of these tools you are probably already using without even thinking about it. Let’s take a look at a few of the the tools/sites that you can use to demonstrate your expertise: Facebook – Focus on […]
Written By | Rezgo
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