Baby Boomers are travelling – a lot. So here are some Baby Boomer travel trends that your tour or activity business should know about. 1.Budgets Baby Boomers wouldn’t mind getting a great deal on their next trip, but it’s not a deal breaker. How this affects your business: You don’t want to emphasize finances for […]
Millennials are stereotyped as being lazy, whiny, technology-dependent, politically idealistic and riddled with commitment issues. But before you judge them too hard, realize that millennials are also known for being creative, flexible, open-minded and socially and environmentally responsible. And because millennials are the largest generation since the baby boomers, what they want matters for your […]
Converting your visitors to customers is an ongoing challenge for every business, so try not to get overwhelmed. A good booking system can help by using industry best practices in its booking and checkout flow, which leaves you to handle the first steps: getting customers from your home page to your tour and activity listings.
Your customers are already doing their research and booking online. In fact, over 70% of travelers do their researching online and more than 50% do on-line bookings as well. That isn’t just airfare and hotels either, that’s all aspects of travel including travel insurance, car rentals, and tours and activities. If you don’t plan for […]
