Archive

Tag: online marketing



Archive

Tag: online marketing

Search Engine Basics for Tour Operators

According to Google research 60% of leisure travellers are turning to the web to do their research for upcoming trips.  This includes destination information and things to do in destinations.  Although travellers tend to look for things to do in destination much closer to the actual travel date, their are continuing their research using Google […]
Written By | Rezgo

How to Structure Your Tour or Activity to Increase Online Bookings

Make sure that your potential customers understand exactly what you offer and can get all the information they need from your website by writing the perfect tour and activity descriptions.
Written By | Rezgo

You Should Have a WordPress Booking Engine for Your Tour or Activity Website

There are a lot of reasons why I really like WordPress.  As a former developer (I don’t write code much anymore) I spent a good portion of my time building content management systems for business users.  In fact before we developed Rezgo, we had developed a module based content management system that was quite sophisticated […]
Written By | Rezgo

Using Analytics to Increase Online Bookings

Analytics are an important tool for helping you determine who your website visitors are and why they are coming to your website.  But did you know they can also help you increase online bookings for your tour and activity business?  Without some form of analytics, the chances are you are missing out on valuable data […]
Written By | Rezgo

Is Outsourcing Your Tourism SEO Killing Your Traffic

One of the most common questions I hear from tour operators is “I have created my site, now how do I market it?”.  For many business owners, the expectation is that once a website is built, people will naturally come to the site and start booking.  Unfortunately, if your site is not well optimized and […]
Written By | Rezgo

5 Terrible Website Design Mistakes That are Hurting Your Tour or Activity Business

So you’ve done everything right.  You have a website, an email address with your domain (not just a gmail account), an online booking engine (for example Rezgo), and you’re starting to see some traction.  But your site just doesn’t seem to be converting customers the way that you had hoped.  Well, it could be that […]
Written By | Rezgo

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