Archive
Category: Tourism Best Practices
Archive
Category: Tourism Best Practices
Going Local: 5 Proven Ways to Increase Local Bookings
When online bookings are a big part of your business, it’s easy to get caught up in the idea that you need to reach far and wide to find success. But it’s always worth developing local sources of business, whether your core customer base is international travelers or regulars from your neighborhood. According to travel […]
Written By | Nissa Campbell
How to Take Control of Your Guest Reviews (Updated)
Depending on your perspective, reviews may be a great way to spread the word about your tour and activity business, or they might be a necessary evil. Either way, they’re necessary. Let’s take a look at how you can take control of your guest reviews. According to Bright Local’s Local Consumer Review survey, 46% of […]
Written By | Nissa Campbell
How the Tourism Industry Is Tackling Corporate Social Responsibility
When a new wave of poaching hit the Serengeti, tour operators knew they had to react. The annual wildebeest migration through the Serengeti in Tanzani to the Masai Mara in Kenya is a huge boon for the tourism industry in the area–an industry which employs 11 percent of the country’s labor force on its own. […]
Written By | Nissa Campbell
Minimize No-Shows With Six Simple Techniques
No matter how well you plan your tours and activities, there will always be factors out of your control — and we’re not just talking about the weather. As much as we love and rely on them, guests can also be the biggest headache in the business, particularly when they don’t bother to show up. […]
Written By | Nissa Campbell
How to Choose the Right Mobile Messaging Platform for Your Tour Company
Considering offering customer support through a messaging app like Messenger or WhatsApp? Wondering where to start? Unlike the decision to adopt a new social media platform, which might require a lot of careful considerations about your tour and activity company’s strengths, your choice of messaging platform should put one consideration above all: location, location, location. […]
Written By | Nissa Campbell
Mobile Messaging: The Growing Customer Service Channel You Might Be Missing
In 2016, The Guardian published a statistic that alarmed customer-centric companies everywhere: while 75 percent of UK adults owned smartphones, a full quarter of them never, ever used them for phone calls. If your customers aren’t willing to pick up the phone when they have a problem, how can you help them? Slowly, over email? […]
Written By | Nissa Campbell
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Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
