Archive
Author: Rezgo
Archive
Author: Rezgo
Using Promotional Codes to Drive Online Bookings
Coupons and promotions have been around for a long time and are commonly used to drive business by providing price incentives. As a tour or activity operator, there are a lot of ways you can use a promotional coupon to drive new or repeat business to your website. In the traditional model, a customer would […]
Written By | Rezgo
Measuring Marketing ROI for Your Rack Cards
Every in-destination tourism company (whether it is an attraction, tour operator, or activity provider) prints brochures and rack cards for distribution to tourists. It doesn’t matter what market you are in, you will find these brochures in the lobbies of hotels, store fronts, and tourist offices. Hundreds of thousands (perhaps even millions) of dollars are […]
Written By | Rezgo
Tracking PPC Campaigns with Online Bookings
PPC or pay per click can be a very effective way of driving traffic to your website especially if your website does not rank well on Google search results because of high competition for your keywords. As part of any Google PPC campaign, you will have access to using Google analytics to track your campaign […]
Written By | Rezgo
What Type of Tour Operator Are You?
By clearly understanding what type of tour operator you are, you will be able to tell very quickly whether a tour operator software you are reviewing will meet your specific needs.
Written By | Rezgo
What to Look for in a Web Designer for Your Tourism Website
There are a lot of web designers, some good, many bad, and a bunch in between. So how do you, as a tour operator, know what to look for in a good web designer? Well, there are a lot of resources online to help you build a list of questions to ask your prospective web […]
Written By | Rezgo
Best Sites to Host Your Tour & Activity Videos
There are a number of video hosting and sharing sites on the Internet. Which one, though, is the best for hosting your tour and activity videos? That depends on how you want to share your videos and how much control you want over where your potential customers see your video. Here are my top five […]
Written By | Rezgo
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Video Testimonial
See why Juneau Tours and Whale Watch’s COO truly loves her booking software
