Archive
Tag: sales
Archive
Tag: sales
Boost Ancillary Revenue With Physical Goods
Growing your revenue is every business owner’s goal, but as a tour or activity provider, you may be struggling to come up with ways to increase revenues without cutting corners. After all, adding inventory can require hiring more guides or instructors, leasing more vehicles, or stretching yourself even thinner as you struggle to manage too […]
Written By | Nissa Campbell
How to Cultivate Concierge Relationships for Your Tour or Activity Company
Having a great web presence is an important step in effectively marketing your tour or activities business, but it isn’t the only step you should take. The best website in the world will still only reach customers who are proactive about planning their itineraries. Other travelers land in a new city without a single plan. […]
Written By | Nissa Campbell
The Ultimate 3-Part Guide: Generate Quality Traffic That Leads to More Bookings
Once you have an amazing booking website, you’re almost ready to start taking bookings online. There’s one more thing you’ll need, though: traffic. What Is Traffic? Website traffic is the volume of visitors a website receives. It can be direct, or it can be organic. Direct Traffic: According to SmartBug Media, direct traffic is traffic […]
Written By | Nissa Campbell
13 Tips For Decreasing Your Booking Abandonment Rates
What Are Abandonment Rates? When potential customers visit your website, you hope they’ll make a purchase. Even when they get partway, though, some customers will leave before completing their transaction. The rate at which they do that — abandon a booking at any point — is considered your website’s abandonment rate. While you can’t expect […]
Written By | Rezgo
Perfect Your Online Ad Campaigns With These 4 Free Tools
Running an online ad campaign can feel like a full-time — and for a lot of people, it is. But if you don’t want to hire a marketing firm to buy and manage your tour company’s ads, it’s definitely possible to do it yourself. It doesn’t have to be a headache; these free tools can […]
Written By | Nissa Campbell
How to Keep Your Cool When Answering Negative Reviews
Even the most cool-headed person can be shaken by a truly bad review. The consequences for arguing with reviewers or insulting your guests can be harsh, so you can’t let it get to you. When you sit down to write your response, it’s important to be calm and collected. Of course, it’s not always that […]
Written By | Nissa Campbell