Archive

Author: Vanessa Gibbs



Archive

Author: Vanessa Gibbs

Mastering Email Marketing: A Step-by-Step Guide for Tour and Activity Companies

While tour and activity businesses operate in the offline world, many of us spend a lot of time in the online world. One place in particular? Our inboxes.  And, despite the growing influence of social media, email marketing still remains an effective tool to nurture potential customers and keep in touch with old ones. Tour […]
Written By | Vanessa Gibbs

How to Get the Most Out of Guest Satisfaction Surveys

With guest satisfaction surveys, you can discover what guests really think and use those insights to improve your tour business and drive bookings.
Written By | Vanessa Gibbs

Promo Codes for Tour Operators: How to Use Them to Drive Bookings

Promo codes can drive more booking, but only when they’re used strategically. Here’s how to grow your business with promo codes for tour operators.
Written By | Vanessa Gibbs

Mastering AI Prompts for Tour Marketing

AI can save you time and money, but your prompts can make or break how helpful an AI tool is. Here’s our guide to mastering AI prompts for tour marketing. 
Written By | Vanessa Gibbs

How to Get More Direct Bookings: Strategies for Tour Operators 

Direct bookings are the holy grail for tour and activity operators. When travelers come directly to your website to make a booking, you keep the profits and don’t need to pay a hefty commission to an OTA. Here's how to drive direct bookings and increase your bottom line.
Written By | Vanessa Gibbs

How Tour Operators Can Protect Themselves Through 2023’s Flu Season

Are we heading back into 2020-style lockdowns? Probably not. But tour and activity operators still need to protect themselves and their customers during flu season. Here’s what to do.
Written By | Vanessa Gibbs

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