Archive
Author: Rob Mathison
Archive
Author: Rob Mathison
Private tours are a growing trend in 2022. Are you ready?
As restrictions ease and more opportunities to travel open up, are you prepared to take advantage of the rapid growth in interest in small group tours, luxury tours, or highly-customized tour packages? Here are some of the reasons to consider private tour offerings.
Written By | Rob Mathison
Thoughtful pricing strategies for tour operators
Tour costing and pricing is one of the most important things to get right, especially for new tour operators. Even experienced operators with established pricing strategies can’t rest on their laurels, and need to review and tweak their pricing according to changing market and business conditions. Here are some helpful tips for how to price your tours.
Written By | Rob Mathison
Advantages and Disadvantages of Online Travel Agencies (OTAs)
For business-savvy tour operators who recognize that organic search engine traffic alone may not generate enough revenue, OTAs are an important component of a successful distribution channel strategy. However, the advantages of OTAs need to be balanced with the disadvantages.
Written By | Rob Mathison
The Future of Tourism: 10 Things Tour Companies Need To Prepare For in 2022
The phrase “the new normal” has become a bit of a cliché over the last 18 months or so, with good reason. What is normal today may not be normal next week, or even tomorrow, as the world slowly starts to recover from the COVID-19 pandemic. The travel and tourism industry is no exception. While […]
Written By | Rob Mathison
How to Prepare for a Travel Bubble
It’s finally happened. The trans-Tasman travel bubble is open, allowing quarantine-free travel between Australia and New Zealand for the first time in over a year. Zoom calls are no substitute for hugs, and footage of happy reunions has been beamed around the world as people from New Zealand and Australia hopped across the Tasman to […]
Written By | Rob Mathison
Workcations, Travel Bubbles, and Glampervans: 15 Innovative Tourism Business Ideas (Updated for 2022)
The travel and tourism industry doesn’t sit still for long. Every year, a new trend or change in tourist behavior or preferences comes along to shake things up. With every change comes an opportunity for tour operators to provide customers old and new with the experiences they want—or maybe don’t yet know they want. The […]
Written By | Rob Mathison
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Video Testimonial
Discover how online booking became the number 1 sales channel for Phare Circus, in Cambodia
