DMOs & CVBs

As a Destination Marketing Organization, attracting visitors to your destination is your key priority. Rezgo helps DMOs attract visitors by enhancing their websites with what today’s online centric markets are looking for; updated information, authentic commentary, and bookable destination experiences. This is where a partnership with Rezgo.com can benefit your DMO.

What does a partnership with Rezgo.com involve?
Rezgo.com provides the technology behind connecting you with your members. You as the DMO provides marketing expertise to drive visitors to your website, which increases bookings for your membership, which in turn increases your revenues. The partnership is purely performance based, which means that your members are only charged when transactions come through the system. The more successful you are at marketing your site, the more business your stakeholders will generate.

What do DMOs get?
Rezgo will add booking functionality to a DMO’s existing website. Our vendor interface uses leading edge technology to market DMO member’s products and can be co-branded to match your existing look and feel. You also receive a full administrative back-end that gives you full control over your member accounts and reporting.

The Rezgo team will provide an Internet marketing workshop for you and your members to demonstrate how to use the Rezgo.com system and how to market their site online. We will give you marketing collateral and a registration site to aid in marketing the workshop to your members.

How do DMOs generate revenue with Rezgo.com?
When you partner with Rezgo, you can determine a commission rate that you will charge your members for each booking that is made through your site. When a visitor comes to your DMO website or visitor centre and books a product from one of your members, you receive a commission from the member. In addition, for every one million dollars in transaction volume generated through your account, you will receive a ten thousand dollar bonus from Rezgo.com.

How do DMO members make money?
DMO members receive a reservation system which allows them to manage their inventory and sell online. This inventory will then be fed to our vendor partners. The DMO member will receive additional bookings from our vendor partners. For every additional booking that comes in through our vendor partners, Rezgo charges a 5% transaction fee. That means that if your DMO site results in a booking for one of your members, we charge the member a 5% transaction fee directly.

Here is how the program works:

1. Once we have partnered with you, we work with you to promote Rezgo.com to your members through direct mail, email and phone campaigns.
2. Your stakeholders sign-up for Rezgo.com through a co-branded sign-up website linked to your DMO website or email.
3. Once the company signs up and has uploaded their product information, pricing, and availability to Rezgo.com, they connect to your DMO website using RezgoConnect. Once you accept them, their products will appear on your DMO’s private label website.
4. Visitors to your DMO website can then book various products from your members directly on your DMO website. This allows you to track revenue generation, visitor conversions, website traffic, and much more providing additional value to your membership.

What does the DMO have to do?
In order to take full advantage of Rezgo.com, your destination must agree to promote the use of Rezgo.com with your members and to agree to have the private label booking engine on your DMO website.*

What does the DMO get in return?

Rezgo.com will provide:

1. A fully branded private label website for your tour & activity bookings.
2. A hosted, maintained, and updated technology infrastructure.
3. A hosted workshop for DMO members on how to use the Rezgo.com system and market their websites.

Partnering with Rezgo.com is simple, contact us for more information about how Rezgo.com can add value to your DMO or CVB online strategy.

* In our experience, you should have at least 60% of qualifying membership signed up.