Co-branding a Challenge for most Tour Operators

For many customers we have found that the co-branding is the biggest hurdle for launching or integrating their booking server. When we created the co-branding system we looked at other popular booking engines including Ian.com, World Choice Travel, Viator, Softvoyage, Synopsis and others. What we discovered is that in all cases, there was some level of HTML requirement in order to fully co-brand the system and integrate it seamlessly with the owner’s website. We tried to come up with a solution that was simpler to use but also a little more flexible. Simple and Flexible. The two more often than note, don’t go together. The feedback we have received during our beta period is that the co-branding is still too complex for a common user and that we should move more towards a templated system.

Our goal with the new system will be to use a combination of templates for ease of styling and the ability for more sophisticated users to control the interface. If you have any comments or suggestions on how we can make the co-branding easier, please let us know.

Alternatively, if you would like us to co-brand your booking server account and get you started in a flash contact us directly and we can assist you with it.